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Original Form® is an independent creative and marketing studio that helps brands evolve into what they’re meant to be without losing who they are.

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In an era of constant change, a brand’s essence is its advantage. We build on what sets you apart to shape bold strategies and meaningful outcomes.

Our Services

Your goals and vision are unique, so your path to get there should be, too.

Services

01

Establish Your Identity

Develop your brand or business venture to ensure your first steps are the right ones.

Platform

02

Refresh Your Approach

Refine your identity, messaging, and strategy to stay relevant in an ever-changing landscape.

Transform

03

Amplify Your Impact

Drive growth with tailored solutions that scale, connecting your brand with new communities.

Perform

04

Evolve Your Proposition

Pivot or refine your approach to fortify your brand and stay ahead of shifts in the market.

Reform

Our Work

Our process is shaped by close collaboration, constant curiosity, and a deep sense of intention.

Work

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adidas

adidas

Leveraging storytelling and branded content to drive growth from URL to IRL.

Brand Campaigns

High-Performance Content

Barmes

Barmes

A visual identity designed to move.

Identity & Expression

Brand Guidelines

Fourtané

Fourtané

Crafting a revitalized digital experience for a storied luxury retailer

Brand Guidelines

Social Playbook

Content Production

Calm

Calm

Raising awareness for mental health through a multi-faceted social media campaign

Integrated Performance Media

Brand Campaigns

APL

APL

Creating tangible business growth through intentional creative and media strategies

Integrated Performance Media

Skydance

Skydance

Interacting with VR gamers through immersive digital experiences and marketable moments.

Integrated Performance Media

L'Ours

L'Ours

Exploring the ephemeral nature of scent to spark a new brand

Brand Foundation

Identity & Expression

Our Experience

Our partners move with purpose, pushing boundaries and challenging norms to make a difference with what they do.

About

adidas / APL / AT&T / Calm / Honda / Huda Beauty / Formula One / Meta / Pvolve / Skydance / TCL / Western Digital

Originality is your edge,
and the world needs it more than ever.

Work